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Associate, CRM
About Stitch Fix, Inc.
Stitch Fix (NASDAQ: SFIX) is the leading online personal styling service that helps people discover the styles they will love that fit perfectly so they always look - and feel - their best. Few things are more personal than getting dressed, but finding clothing that fits and looks great can be a challenge. Stitch Fix solves that problem. By pairing expert stylists with best-in-class AI and recommendation algorithms, the company leverages its assortment of exclusive and national brands to meet each client's individual tastes and needs, making it convenient for clients to express their personal style without having to spend hours in stores or sifting through endless choices online. Stitch Fix, which was founded in 2011, is headquartered in San Francisco.
About the Team
- The CRM team at Stitch Fix is responsible for strengthening the relationship with our clients, maximizing their value, and retaining them as active clients for as long as possible. At its core, Stitch Fix is a personalization service, and the CRM team leverages data and insights to bring that same level of personalization to our marketing. Our ultimate goal is to deliver the right message to the right customer at the right time.
- About the Role
- Stitch Fix is looking for an experienced and highly driven CRM Associate to own key strategic pillars and executional initiatives within the CRM organization while supporting growth, innovation and scalability. In this role, you will lead the execution of complex CRM programs, including transactional and lifecycle campaigns, while building scalable and innovative solutions for our customer communications. You will work across multiple channels - Email, App Push, Direct Mail, SMS and Packaging Inserts - collaborating closely with our Creative, Data Science, Client Experience and Engineering teams. This role requires someone comfortable with high-volume programs, capable of taking ownership of campaigns from strategy through execution, and skilled at navigating cross-functional partnerships, utilizing learnings from all other marketing channels.
- You're excited about this opportunity because you will...
- Lead and execute CRM initiatives across Lifecycle, Transactional and Batch programs, including highly personalized, scalable campaigns.
- Support and evolve Lifecycle strategies, building and optimizing robust programs for millions of clients.
- Leverage analytics to measure campaign performance, identify opportunities and drive data-informed decisions.
- Drive measurable improvements in customer engagement, loyalty, decreased churn and increased reactivation rates.
- Own end-to-end execution of campaigns, monitoring results and adapting programs as necessary.
- Support a strong content strategy into all of our communications, that puts our Stylists at the forefront.
- Contribute to CRM innovation, implementing new processes, tools, and ideas that enhance the customer experience and drive business outcomes.
- Create and share out high- level reporting and insights for leadership across the organization.
- We're excited about you because...
- You have 3-5 years of experience in CRM marketing, with hands-on experience in e-commerce focused Lifecycle, Batch and transactional programs.
- You have led or executed large-scale, highly personalized CRM programs at scale, with experience in automation and complex workflows.
- You are a self-starter who takes ownership, moves to execution quickly, and thrives in an independent, high-ownership role. You have experience leveraging Push and SMS across all CRM tactics.
- You are adept at building strong cross-functional relationships, partnering effectively with stakeholders across Creative, Product, Engineering, and Customer Service.
- You are highly data-driven, with the ability to analyze complex programs and translate insights into actionable strategies.
- You understand consumer mindset and have a customer-focused approach, using intuition and empathy to guide decisions. You are comfortable being scrappy and taking initiative in fast-paced, high volume environments.
- You demonstrate exceptional verbal and written communication skills, and can confidently present ideas and recommendations.
- Why you'll love working at Stitch Fix...
- We are a group of bright, kind people who are motivated by challenge. We value integrity, innovation and trust. You'll bring these characteristics to life in everything you do at Stitch Fix.
- We cultivate a community of diverse perspectives- all voices are heard and valued.
- We are an innovative company and leverage our strengths in fashion and tech to disrupt the future of retail.
- We win as a team, commit to our work, and celebrate grit together because we value strong relationships.
- We bold