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Marketing, Social Media, and Events Coordinator

June 8, 2026

Help Build the Brand Behind Western New York's Most Beautiful Homes

At Forbes Capretto Homes, we don't just build houses—we create communities, experiences, and dream homes for families throughout Western New York.

We're looking for a creative, energetic, and highly motivated Marketing, Social Media & Events Coordinator to help tell our story, showcase our homes, and create memorable experiences for homebuyers, Realtors, and industry partners.

This is an exciting opportunity for someone who loves design, luxury brands, social media, content creation, and event planning. You'll work directly with company leadership and play a key role in shaping how our brand is experienced both online and in person.

If you're the type of person who notices the details, loves creating beautiful content, enjoys learning new technology, and is constantly looking for better ways to tell a story, we'd love to meet you.

What You'll Do:

Social Media & Content Creation

Create engaging content for Facebook, Instagram, LinkedIn, YouTube, and emerging platforms
Capture photos and videos of homes, communities, events, and team members
Create short-form video content, including reels, stories, and walkthroughs
Write compelling social media captions, blog posts, email content, and website updates
Maintain a consistent brand voice across all platforms
Monitor social engagement and respond to inquiries when appropriate

Marketing & Brand Support

Assist with digital marketing campaigns and promotions
Help maintain website content and community pages
Create marketing materials including flyers, brochures, presentations, signage, and advertisements
Coordinate with outside marketing vendors, photographers, videographers, and partners
Support Realtor and customer communication campaigns

Events & Community Engagement

Plan and coordinate community grand openings, model home events, Realtor events, VIP previews, and customer appreciation events
Manage event logistics, invitations, vendor coordination, setup, and follow-up
Represent Forbes Capretto Homes at community and industry events
Help create memorable experiences that strengthen our brand and relationships

AI & Digital Tools

Utilize AI tools to improve content creation, marketing efficiency, and creative workflows
Create graphics and marketing assets using Canva and Adobe Creative Suite
Stay current on marketing technology, social media trends, and emerging digital tools
Help identify opportunities to leverage technology and automation across the marketing department

What We're Looking For:

Required Qualifications

2+ years of experience in marketing, social media, communications, events, or a related field
Strong writing and communication skills
Experience creating content for social media platforms
Proficiency with Canva
Working knowledge of Adobe Creative Suite
Experience with AI tools such as ChatGPT and other content creation platforms
Strong organizational and project management skills
Ability to manage multiple projects and deadlines simultaneously
Valid driver's license and reliable transportation

Preferred Qualifications

Experience in luxury brands, homebuilding, real estate, interior design, hospitality, or lifestyle marketing
Photography and videography experience
Video editing experience
Event planning experience
Familiarity with Meta Business Suite, Google Analytics, and email marketing platforms
Experience managing websites and content management systems

The Type of Person Who Thrives Here

We're less concerned about where you worked and more interested in how you think.

You'll likely be successful if you:

Have a great eye for design, style, and presentation
Are energized by creative work
Take pride in producing high-quality content
Love learning new technology and AI tools
Notice details that others miss
Are proactive and self-motivated
Enjoy working with people and building relationships
Have a strong sense of ownership and accountability
Want to grow your career and take on increasing responsibility over time

Why Forbes Capretto Homes?

Opportunity to work directly with executive leadership
Visible impact on one of Western New York's premier homebuilding brands
Creative freedom and room to innovate
Exposure to luxury home design, architecture, and community development
Career growth path into broader marketing leadership responsibilities
Competitive compensation and benefits package
Supportive team culture built around collaboration and continuous improvement
Salary is adjustable based on skills and experience.

To Apply:

Please submit your resume along with:

Examples of social media content you've created
A portfolio of creative work (if available)
Links to any professional social media accounts, websites, or projects you'd like us to review

We are looking for someone who is passionate about marketing, excited by creativity, and eager to help shape the future of our brand.

Join us and help tell the story of Forbes Capretto Homes.

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:

401(k)
Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance

Work Location: In person

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...