Sr Growth Marketing Manager

<p>We’re looking for an energetic and intuitive marketing generalist for our expanding Growth Marketing team. We’re not your traditional corporate marketing group! This team is comprised of individual contributors who interact extensively with cross-functional teams within Assurant to drive results for Assurant’s top, tier clients.</p><p></p><p>As a Sr Growth Marketing Manager, you’ll be responsible for messaging, positioning, and materials to support both consumer and B2B audiences for your clients. You will use data and insights to provide strategic recommendations to optimize and improve program performance and help retain and grow our client partnerships.</p><p></p><p><b>What makes me different? </b></p><ul><li><p>The people – we care and support each other as a team</p></li><li><p>The variety – every day is different, and you’ll find yourself navigating unchartered territory in this role</p></li><li><p>The excitement – we’re an innovative company constantly seeking ways to continue to bring value to our clients and consumers</p></li><li><p>The opportunity – you’ll be regularly challenged to learn, grow, and advance within our Fortune 500 global company</p></li><li><p>The flexibility – we have a virtual work environment</p></li></ul><p></p><p><b>You’re the perfect candidate for this role if:</b></p><ul><li><p>You lead with a consumer-first mindset, building marketing strategies that drive acquisition, engagement, and long-term loyalty across the full customer life cycle.</p></li><li><p>You know how to translate business goals into clear, compelling positioning, messaging, and storytelling that resonates with real people - not just stakeholders.</p></li><li><p>You act as a strategic partner and subject matter expert for your accounts - turning business objectives into effective marketing strategies, creative direction, and campaign briefs that drive results.</p></li><li><p>You confidently bring go-to-market strategies to life, using proven tools and frameworks while adapting approaches to meet unique audience needs, timelines, and channels.</p></li><li><p>You develop and execute data-driven, omnichannel marketing strategies that connect digital, retail, and partner experiences into a seamless customer journey.</p></li><li><p>You use insights, testing, and performance data to continuously optimize campaigns, improving conversion, engagement, and lifetime value.</p></li><li><p>You ensure every touchpoint - consumer-facing or partner-facing - meets a high bar for quality, compliance, and brand integrity, with clarity and consistency at every step.</p></li><li><p>You can translate complex marketing performance into clear, compelling narratives, helping teams and clients understand the “why” behind the results.</p></li><li><p>You thrive in a fast-moving, collaborative environment, bringing structure to ambiguity and elevating the work of those around you.</p></li></ul><p></p><p><b>This is what we consider the basic qualifications:</b></p><ul><li><p>Bachelor’s degree in marketing, Product Management, Business Administration or another related field.</p></li><li><p>A minimum of 8 years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research, and analytics.</p></li><li><p>A minimum of 5 years of consumer marketing experience, including product positioning, promotions, and multi-channel campaigns, with a proven track record of partnering with clients and cross-functional teams to drive results and maximize return through effective marketing strategy and execution.</p></li><li><p>Direct experience with developing, executing and measuring successful B2C and B2B marketing strategies, plans and campaigns.</p></li></ul><p></p><p><b>This is what we’d consider the cherry-on-top (i.e., </b><i><b>preferred </b></i><b>experience, skills and knowledge):</b></p><ul><li><p>10+ years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research and analytics.</p></li><li><p>4+ years’ product marketing experience including brand, product positioning, promotions, campaigns, communications, market research, sales and distribution support.</p></li><li><p>Proven experience in customer, client and market research.</p></li><li><p>Excellent communication skills (both written and verbal).</p></li><li><p>Self-starter with a strong sense of urgency and accountability.</p></li></ul><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left">Pay Range:</p>$74,600.00 - $124,700.00<p style="text-align:inherit"></p><p style="text-align:left">Any posted pay range considers a wide range of compensation factors, including candidate background, experience and work location, while also allowing for salary growth within the position.</p><p style="text-align:inherit"></p><p>If there is no posting end date listed then this is a pipeline requisition, and we will continue to collect applications on an ongoing basis.</p><p></p><p></p><p><b>Helping People Thrive in a Connected World</b><br>Connect with us. Bring us your best work and your brightest ideas. And we’ll bring you a place where you can thrive. Learn more at <a href="https://jobs.assurant.com/en/?utm_source=job_posting&utm_medium=boilerplate&utm_campaign=2022" target="_blank" rel="noopener noreferrer">jobs.assurant.com</a>.</p><p></p><p>For U.S. benefit information, visit <a href="https://www.myassurantbenefits.com/" target="_blank" rel="noopener noreferrer"><span style="overflow-wrap: break-word; display: inline; text-decoration: inherit; hyphens: auto;">myassurantbenefits.com</span></a>. For benefit information outside the U.S., please speak with your recruiter.</p><p></p><p><b>What’s the culture like at Assurant?</b><br>Our unique culture is a big reason why talented people choose Assurant. Named a Best/Great Place to Work in 14 countries and awarded the Fortune America’s Most Innovative Companies recognition, we bring together top talent around the world. Although we have a wide variety of skills and experiences, we share common characteristics that are uniquely Assurant. A passion for service. An ability to innovate in practical ways. And a willingness to take chances. We call our culture <a href="https://jobs.assurant.com/en/the-assurant-way/?utm_source=job_posting&utm_medium=boilerplate&utm_campaign=2022" target="_blank" rel="noopener noreferrer">The Assurant Way</a>.</p><p></p><p><b>Company Overview</b><br>Assurant is a leading global business services company that supports, protects, and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products, and other specialty products.</p><p></p><p><b>AI and Biometric Usage</b></p><p>Assurant supports the responsible use of Artificial Intelligence (AI), but we want to know the real you. Visit our <a href="https://jobs.assurant.com/candidate-ai-usage/" target="_blank" rel="noopener noreferrer"><span style="color:#0875e1"><u>AI Usage Guidelines page</u></span></a> to understand what we expect from applicants regarding their use of AI during the application process.  </p><p> </p><p>Employment is contingent upon completion of a required identity verification process, which may include biometric technology, where permitted by applicable law and subject to applicable notice and consent requirements. See our <a href="https://jobs.assurant.com/assurant-careers-privacy-notice/" target="_blank" rel="noopener noreferrer"><span style="color:#0875e1"><u>Privacy Notice</u></span></a> to learn about Assurant’s privacy practices, including our use of AI-enabled technology, automated decision making, and biometric information.</p><p></p><p><b>Equal Opportunity Statement</b><br>Assurant is an Equal Employment Opportunity employer and does not use or consider race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law in employment decisions.</p><p></p><p><b>Job Scam Alert</b><br>Please be aware that during Assurant's application process, we will never ask for personal information such as your Social Security number, bank account details, or passwords. Learn more about what to look out for and how to report a scam <a href="https://jobs.assurant.com/en/job-scam-alert/" target="_blank" rel="noopener noreferrer">here</a>.</p>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...