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Werkstudent (m/w/d) Marketing, Sales & Admin Support - HubSpot Unit

May 27, 2026

50 % FTE (20h Woche) | Remote (Deutschland) Startdatum: Ab Mai 2026 Vergütung: bis 20 EUR / Stunde (je nach Erfahrung) Über SalesPlaybook SalesPlaybook unterstützt ambitionierte B2B SaaS- und Professional Services-Unternehmer aus der DACH-Region beim Aufbau und der Skalierung ihrer Vertriebsstrukturen - schnell, effizient und ohne langwierige Trial-and-Error-Prozesse. Unsere maßgeschneiderten HubSpot-Dienstleistungen, kombiniert mit Leadgenerierung und 1:1 Sales Coaching, liefern echte Resultate. Wir bauen nicht nur eine Agentur, sondern das führende Sales Enablement Powerhouse für B2B-Gründer im DACH-Raum. Unsere Kultur: "Right People & Right Attitude First" <ul> <li>Drivers only: Du übernimmst Verantwortung und steuerst deine Themen eigenständig.</li> <li>Bottom-Line Impact: Du handelst stets im Sinne des Kundenerfolgs und messbarer Resultate.</li> <li>Still Day 1: Du bist lernbereit, ambitioniert und entwickelst dich kontinuierlich weiter.</li> </ul> <h2 id="aufgaben">Aufgaben</h2> **Rollenbeschreibung **Als Werkstudent (m/w/d) Marketing, Sales & Admin Support unterstützt du unser Team dabei, die Marktpräsenz und Pipeline unserer HubSpot Unit weiterzuentwickeln und auf einem konstant hohen Niveau zu halten. Dein Fokus liegt auf der operativen Umsetzung von LinkedIn-Content, Webinar-Formaten sowie der Unterstützung bei Angebotsprozessen. Du arbeitest eng mit dem HubSpot Unit Lead zusammen und trägst aktiv dazu bei, unsere Position als HubSpot Diamond Partner sichtbar und relevant im Markt zu halten. Kernverantwortlichkeiten <ul> <li>Planung, Erstellung und Veröffentlichung von LinkedIn-Content über mehrere Accounts hinweg</li> <li>Unterstützung bei der Konzeption, Organisation und Durchführung von Webinaren</li> <li>Nachbereitung von Webinaren inkl. Lead-Handling und Follow-ups</li> <li>Unterstützung bei der Erstellung und Strukturierung von Angeboten (insb. im Enterprise-Kontext)</li> <li>Operative Unterstützung bei Marketingkampagnen und GTM-Aktivitäten</li> <li>Pflege und einfache Auswertungen in HubSpot (z. B. Kontakte, Kampagnen, Listen)</li> <li>COO Support bei Admin-Themen (Debitoren, Projekte,...)</li> </ul> Typischer Tagesablauf <ul> <li>09:00-09:30 Uhr: Tagesplanung, Abstimmung mit dem Team und Überblick über laufende Themen (Slack, HubSpot, Kampagnen)</li> <li>09:30-10:30 Uhr: Erstellung und Planung von LinkedIn-Content über mehrere Accounts hinweg</li> <li>10:30-11:15 Uhr: Vorbereitung oder Teilnahme an Webinar-Abstimmungen oder Kampagnen-Reviews</li> <li>11:15-13:00 Uhr: Operative Unterstützung bei Webinaren, Angebotsdokumenten oder Kampagnen sowie Pflege und Auswertung von Daten in HubSpot</li> </ul> <h2 id="qualifikation">Qualifikation</h2> Must-Haves: <ul> <li>Laufendes Studium im Bereich BWL, Marketing, Kommunikation oder vergleichbar (noch mindestens 2, idealerweise 3 Semester verbleibend)</li> <li>Erste praktische Erfahrung im Marketing, Sales oder Content-Bereich von Vorteil</li> <li>Strukturierte und eigenständige Arbeitsweise</li> <li>Interesse an B2B, SaaS und digitalen Geschäftsmodellen</li> <li>Sicherer Umgang mit LinkedIn und digitalen Tools</li> <li>Fließend in Deutsch und Englisch</li> </ul> Nice-to-Haves: <ul> <li>Erste Erfahrung mit HubSpot oder CRM-Systemen</li> <li>Erfahrung in Content Creation (Text, ggf. einfache Visuals)</li> <li>Interesse an Webinar- oder Eventformaten</li> </ul> Ausschlusskriterien <ul> <li>Reine „Ausführen ohne Mitdenken“-Mentalität</li> <li>Fehlende Eigeninitiative oder Zuverlässigkeit</li> <li>Geringes Interesse an Marketing-/Sales-Themen im B2B-Kontext</li> </ul> <h2 id="benefits">Benefits</h2> Was wir dir bieten <ul> <li>Direkte Zusammenarbeit mit dem HubSpot Unit Lead</li> <li>Einblick in den Aufbau einer führenden HubSpot Diamond Partner Unit</li> <li>Verantwortung für sichtbare, marktwirksame Themen (LinkedIn, Webinare, Ads)</li> <li>Flexible Arbeitszeiten und hoher Remote-Anteil</li> <li>Schnelle Lernkurve im Bereich B2B Marketing & Sales</li> <li>Vergütung im Rahmen von bis zu 1.600 € brutto / Monat</li> </ul>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...